Chief Marketing Officer (CMO) - BRI Finance (CAR) - Magelang

Join Mandiri Andalan Utama as the Chief Marketing Officer (CMO) for BRI Finance (CAR) in Magelang, Jawa Tengah and lead the strategic vision for financial services marketing in one of Indonesia’s most dynamic regions. This is a unique opportunity to shape the future of financial services in Central Java, driving growth and innovation in a rapidly evolving market.

As CMO, you will oversee all marketing activities for BRI Finance (CAR), a leading financial institution in Magelang. You will develop and execute marketing strategies that align with the company’s vision, ensuring that BRI Finance remains a top choice for customers seeking financial solutions. Your daily work will involve collaborating with cross-functional teams, analyzing market trends, and implementing data-driven marketing campaigns.

BRI Finance (CAR) is a dynamic financial services provider in Magelang, dedicated to delivering innovative and customer-centric solutions. With a strong focus on digital transformation and financial inclusion, the company is poised for significant growth. This role offers a chance to make a meaningful impact in a vibrant and growing market.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies to drive customer acquisition and retention.
• Lead a high-performing marketing team, fostering a culture of innovation and excellence.
• Oversee digital marketing initiatives, including SEO, SEM, and social media campaigns.
• Analyze market trends and customer insights to inform strategic decisions.
• Collaborate with product and sales teams to align marketing efforts with business objectives.
• Monitor and optimize marketing performance using data analytics tools.
• Build and maintain strong relationships with key stakeholders and partners.
• Drive brand awareness and loyalty through creative and impactful marketing campaigns.

🎓 Kualifikasi & Syarat

• Minimum 10 years of experience in marketing, with a proven track record in financial services.
• Proven experience as a Chief Marketing Officer or equivalent senior leadership role.
• Strong understanding of digital marketing trends and technologies.
• Excellent analytical and strategic thinking skills.
• Proficient in using marketing automation tools such as HubSpot, Marketo, or similar.
• Certifications in marketing management or strategic planning are a plus.
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Strong leadership and communication skills, with the ability to inspire and motivate teams.

🛠️ Keahlian

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